The ASEAN Public Relations Regional Conference supports and encourages interaction among scholars, academic researchers and PR Professionals. The Conference aims to identify and discuss the challenges and opportunities presented by the ASEAN Community, particularly with regard to public relations, communications and related fields. The Conference will provide an opportunity for scholars and researchers to present their findings to an audience of professional peers and benefit from their feedback and review. Scholars whose papers or posters were accepted following the Call for Abstract/Posters will be invited to present at the conference.

The broad theme of the conference is “Communicating ASEAN’S Global Competitiveness” and aims to stimulate discussion about the position and brand of ASEAN in a globally competitive environment – in theory and practice. Several international experts in the field of communications and PR will present and review paper and poster submissions.

A workshop on “How To Get Into Academic Journals” will be presented by the reviewers of abstract and posters submitted for the conference: Prof. Anne Gregory, Professor of Corporate Communications at the University of Huddersfield, United Kingdom; Prof. Gegor Halff, Professor and Deputy Dean at Singapore Management University & Chairman of Global Alliance for Public Relations & Communication Management 2015-2017; Prof. Jesper Falkeimer, Editor in Chief of Journal of Communication Management, Sweden; and Prof. Parichart Sthapitanonda, Professor at Faculty of Communication Arts Chulalongkorn University, Thailand.