JOHANNESBURG, South-Africa, June 15, 2015/ — The International Public Relations Association (IPRA) (http://www.ipra.org), the world’s most influential professional association for senior international public relations executives, has named APO (African Press Organization) (http://www.apo-opa.com) the Official Newswire of the IPRA Public Relations World Congress (http://ipra.org/congress), a 2-day Summit & Exhibition which will take place on 27-29 September 2015 in Johannesburg, South Africa.

The IPRA Public Relations World Congress is a major event in the PR calendar, bringing together PR agencies, in-house PR managers, public affairs directors, marketers from the corporate sector, government officials, NGOs and academics. Speakers at the event include John D. Graham – Chairman Fleishman Hillard, Robert Holdheim – CEO of Edelman South Asia, Middle East & Africa, Colin Byrne – CEO UK & EMEA Weber Shandwick, Jeremy Galbraith – CEO, Europe, Middle-East and Africa, Global Chief Strategy Officer, Burson Marsteller, Rod Cartwright, Global Partner and Director of the Global Public Affairs Practice, Ketchum, and Nigerian Wole Soyinka – the first African to win the Nobel Prize for Literature – and more.

The 2015 IPRA Public Relations World Congress is the first ever to be held in Africa. It is expected to attract around 600 – 800 participants from all corners of the globe, with a large number coming from Africa. It will run from Sunday 27 September to Tuesday 29 September 2015 at the Sandton Convention Centre, Johannesburg, under the theme: “Leadership in Communication – the Way to Trust”. A unique addition to the 2015 Congress will be the hosting on the Monday evening of the IPRA Golden World Awards for Excellence awards ceremony. This event is the annual Oscars of the PR world, honouring the very best PR campaigns from around the globe.

APO is the NASDAQ Globe News wire Authorized Agency for Africa, offering unique access to 1.5 million financial media outlets in North America, Europe, Asia, the Middle East and more. APO is also the CSR wire Authorized Agency for Africa, offering access to a global wire dedicated to corporate social responsibility, health and sustainability communication. The International Public Relations Association (IPRA) (http://www.ipra.org) was founded 60 years ago, when in the late 1940s several Dutch and British public relations (PR) practitioners discussed the idea of organizing public relations professionals into a transnational society. The objective was to raise standards of public relations practice worldwide and improve the quality of PR practitioners. IPRA was formally established in London on 1 May 1955.