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Greetings from Prita Kemal Gani, MBA, MCIPR, APR

Screen-Shot-2014-10-22-at-5.07.26-PMThe implementation of ASEAN Economic Community (AEC) 2015 is already insight. Echo sounding of the markets in recent years has made business people think and work hard in dealing with this, so as not to lose out to the competition. In AEC 2015, there are nine pillars which exist in the mutual recognition agreement (MRA) and so far the PR profession has not yet been included. However, this does not mean the PR world is sleeping.
  1. About APRN

    Facing the challenges ahead of the ASEAN Community 2015, Mrs. Prita Kemal Gani, MBA, MCIPR, APR, Founder & Director of LSPR-Jakarta who is also the chairperson of Perhumas (Public Relations Association of Indonesia), has taken the initiative to make LSPR – Jakarta as the centre for ASEAN Public Relations

  2. Vision, Mission and Value

    To be the highest holder of PR professional standards in ASEAN or its PR central.

  3. Activities

    To set guidelines for standard competency and knowledge on Public Relations To create a universal code of conduct in PR practice To standardize the practice as a pool of talents

Constitutions & By Laws


25Mar 2015

Many dismiss the press release as “dead.” It isn’t, but sometimes stories must be presented in ways that afford journalists a more complete narrative than just boilerplate text and a few quotes.

How? With visuals. Whether you use photographic stills or b-roll video, visuals play a large part in reporters’ decision-making process when it comes to following up on your news. Continue reading

25Mar 2015

With the continuous support of the AUN Member Universities, dialogue partners, and other supporting institutions, these made the AUN achieved in its key strategic goals including (i) Narrow down educational quality gap through active cooperation in quality assurance programmes and projects; (ii) Engage with emerging priorities and challenges of higher education with effective regional and international collaboration by co-creating new opportunities on higher education particularly with the existing AUN Thematic Networks; (iii) Expand exposure to the entire region especially opportunities and educational resources through multiple international activities, programmes, and policies in line with our vision to be the Nexus of Knowledge in the region; lastly, (iv) Achieve high level of in-depth awareness of the ASEAN region in order to catch the diversity and prepare for the next generation of leaders through synergy of collective contributions.

Continue reading

26Feb 2015

SEO and PR have long been distinct, with SEO based on numbers and PR being the more creative side.

Yet here we are—in the same room with the same clients, trying to do largely the same thing. There are differences, but there is also a lot of crossover because of the evolution of the Google algorithm. Continue reading