April, 2022: Organized by World Comm, Institute Public Relations Malaysia (IPRM) and ASEAN PR Network (APRN), Global Alliance Asia Pacific successfully completed the third edition of the virtual Education, Training & Development (GAET&D) Month on the 30th of April 2022. The Global Alliance accomplished the 24-hour marathon Launch and PR & Education videos which were presented hourly from World Communications Kuala Lumpur studio. A total of more than 250 content materials such as videos, articles, podcasts and case studies from various contributions from all around the world were presented to discover about Public Relations and Communication.

The launch of GAET&D started at 00.00 till 12pm Kuala Lumpur Time on 1st April 2022 (8:30am London Time or 2.30am Jakarta Time). During the launch of GAET&D, IPRM also launched the Global Alliance’s GLOBAL PR AND COMMUNICATION MODEL in the Malaysian language. Invited were honorary guests such as: Global Alliance President & CEO Mr Justin Green, President of IPRM Datuk Sri Ibrahim Abdul Rahman, APRN President Ibu Prita Kemal Gani, Former Chair of Global Alliance and Director of Global Capability Framework, Professor Anne Gregory, Global Alliance council and members from all over the world and Chair of GAET&D / Chair of Global Alliance Asia Pacific Mr. Jaffri Amin Osman.

The 24-hour PR & Communication video marathon and all the GAETD month content is available online on the Global Alliance Website and includes interesting topics from different speakers such as PR and Artificial Intelligence, The Pandemic and Mental Health, Squid Game Impact, Effective Leadership, Learnings from the Olympics, Ethics in Social Media, ESG and Crisis Management.