ASEAN Public Relations Network (APRN) and Public Relations Institute of Australia (PRIA) held their kick-off meeting on Tuesday 16th October 2018, at LSPR Renon Bali Campus, Bali, Indonesia. The activity at this event was the signing of the commitment of cooperation between APRN and PRIA called the “PRIA Competency and Framework Kick-Off” program. This commitment of cooperation was signed by Prita Kemal Gani as President of APRN and Jennifer Muir as Former President PR Institute of Australia. One of the objectives of this activity is to enhance the quality of individual public relations in ASEAN in facing the globalization era even to the continent of Australia.

“In the early stages we had to find a gap / difference in the level of certification from each ASEAN country and Australia, so that the gap could be bridged, to find competency standards that could be recognized by ASEAN countries and Australia. This competency standard is needed so that all PR professions can have a career at the ASEAN level as well as in Australia. Therefore, cooperation with PRIA is needed so that competency standards can be created that can be recognized by both parties”, said Prita Kemal Gani – President of APRN.


The ASEAN Public Relations Network was established in June 2014 and is based in Jakarta-Indonesia with members of PR Associations, Companies, PR Agencies, Institutions and Universities from other ASEAN countries. Up to now the ASEAN PR Network has succeeded in organizing international seminars and conferences which have been attended by many participants not only from ASEAN countries but also from countries such as Australia, China, Japan, Canada, Britain and other countries.