Global Alliance works across continents shaping the future of our profession and helping practitioners to deal with the main challenges they face in their organizations and demonstrating the value and positive impact of communications and intangible assets.

To further advance this goal, Global Alliance is developing, in collaboration with Corporate Excellence – Centre for Reputation Leadership, a leading research, knowledge and training center specialized in the management and measurement of intangible assets such as reputation, communications, brand, public relations, public affairs, social intelligence and corporate governance, a new roadmap for enhancing the role of PR and Corporate Communication and be agreed in a collaborative, deliberative and consensual process in a large-scale research project with GA members and other relevant professionals.

We encourage you to share it among your members to participate in this survey as a powerful way of contributing to define together the future of our profession. In appreciation of your collaboration, we will share with you an executive summary of the report that will be launched at the World Public Relations Forum 2020, which will be celebrated in Auckland, New Zealand, on October 12 to 15. Please note the survey will be available until April 30.

http://gacomsmodel.mystrikingly.com/

You may receive this survey from multiple organizations in GA alliance’s ecosystem that are helping to spread it. Please respond only once